Tweet about this on Twitter
Share on Facebook
Share on Google+
Share on LinkedIn
Pin on Pinterest

Dave Ratner, Best Friend to Small Business and Retail

When retail industry leaders come together, the pack includes business leaders from Polo, Neiman Marcus, Kohl’s… and Dave’s Pet City

Dave Ratner is an Award Winning Retailer!

For more than 4 decades, Dave Ratner has been building an independent, critically and commercially acclaimed pet supply business. With seven Dave’s Soda and Pet City stores, and a nationally marketed line of high-quality pet food for dogs and cats, Dave has earned a seat at the table on the National Retail Federation Board of Directors. He also sits on the Retail Advertising and Marketing Association Board of Directors, the only small business owner representing the independent retailer alongside the VPs of Marketing for Home Depot, Walgreens, and Target. As he puts it, “It’s all these big dogs — and me!”

Dave has represented the voice of small business owners before both houses of Congress and continues to work to elevate the retail industry.

Dave Ratner received the Silver Award from the National Retail Federation and was named to the Massachusetts Retail Hall of Fame in recognition of outstanding contributions to the Retail Industry and induction into the Massachusetts Retail Hall of Fame.


daves awards

Meeting Planners Choose Dave

St Bernard and White Cat

As a professional speaker, Dave brings his straight talking business savvy to the stage. Audience members take note of his insights on management, sales, marketing, customer service and customer loyalty from engaging and laughter filled keynotes and trainings. Dave’s speaking topics cover what small business owners and managers handle everyday:

  • Understanding the challenges of finding, hiring, and keeping quality employees.
  • Understanding the challenges of marketing on a tiny budget.
  • Understanding the how hard it is to make your store “the chosen one.”
  • Understanding the challenges of implementing the great ideas because you are the “fire chief”.

Creative Retail Marketer Dave Ratner

Using this photo with his beloved dog Trudie was one of Dave’s most effective low-cost marketing strategies.

The Media Loves Dave

Dave Ratner’s creativity and common sense approach to business earns him regular media attention from the Wall Street Journal, Entrepreneur Magazine, NBC News and many other media outlets.

Dave’s expertise has earned him a place in the media as well. For 18 seasons he has hosted a weekly local ABC and Fox television show focused on caring for pets, while his business savvy and marketing genius regularly land him on the pages of The Wall Street Journal, Pet Age, and countless Associated Press stories.


Dave is a working retailer who deals with customers on a daily basis – same as you!

Despite a myriad of top competitors, Dave built a business with fanatical customer loyalty and employees who have been with him forever. He is known for creative and cost-effective marketing strategies that have allowed him to compete with large national chain stores and win.


Dave’s Pet Supplies


Creating Customer Love by Dave RatnerDave Should Write A Book… Duh.

Dave is passionate about sharing his strategies with small business and retail owners and managers. His book Customer Love: Make Your Customers Love You So Much They’ll Never Go Anyplace Else! has been called, “a must read book for insights into the strategy, creativity, and challenges in developing and sustaining a successful business.”


Clients Rave…

Dave has captured the essence of being a successful entrepreneur in a captivating and humorous style that is both fascinating and inspiring.

Julie Gardner, Retired Executive VP, chief marketing officer, Kohl’s Department Stores

Unleash Dave’s Strategies At Your Next Event — Contact Dave Today!